Privacy Policy
Last Updated: January 2026
Alliance Research ("we," "us," "our," or "Company") operates the website allianceresearch.in (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, which focuses on Chicken Road gaming content and casino affiliate services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily submit forms, we may collect your name, email address, phone number, and other contact details.
- Technical Information: We automatically collect your IP address, browser type, operating system, referring URL, and pages visited.
- Cookies and Tracking: We use cookies, web beacons, and similar technologies to track your activity, preferences, and affiliate click-throughs.
- Usage Data: We collect information about how you interact with our Site, including time spent, pages accessed, and links clicked.
How We Use Information
We use collected information for the following purposes:
- Analytics and performance measurement
- Affiliate tracking and commission attribution
- Site improvement and user experience optimization
- Compliance with legal obligations
- Fraud prevention and security
- Sending promotional communications (with your consent)
Cookie Policy
Types of Cookies:
- Essential Cookies: Required for Site functionality
- Analytics Cookies: Help us understand user behavior
- Affiliate Tracking Cookies: Enable commission tracking for affiliate partners
- Advertising Cookies: Used to personalize content and ads
Opt-Out Options: You can disable cookies through your browser settings or opt out of specific tracking technologies. However, disabling essential cookies may impair Site functionality.
Third-Party Links
Our Site contains links to affiliated casinos and third-party websites. We are not responsible for their privacy practices, terms, or content. We strongly encourage you to review the privacy policies of any third-party sites before providing personal information or engaging in transactions. Your use of such sites is at your own risk and subject to their terms.
Your Rights
Under Indian law, including the Information Technology Act, 2000 and Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, you have the right to:
- Request access to your personal data
- Request correction or deletion of inaccurate information
- Withdraw consent for data processing
- Lodge a complaint with the Data Protection Authority (if applicable)
To exercise these rights, contact us using the details below.
Data Retention
We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. Affiliate tracking data is retained in accordance with our affiliate program terms. You may request deletion of your data at any time, subject to legal retention requirements.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:
Email: privacy@allianceresearch.in
We will respond to your inquiry within 30 days of receipt.